20% of all profits from AJ Athletic directly support AJ Tennis Academy, a nonprofit organization that hosts youth tennis clinics around the world.
AJ Athletic proudly supports AJ Tennis Academy, a global nonprofit initiative dedicated to using tennis as a tool to better the world. Why tennis? The universally-beloved sport is not only fun but also an excellent tool for personal growth. As a largely individual game, tennis fosters agile thinking, problem-solving skills, and camaraderie. Experiencing the joy of victory, the lessons from defeat, and the pride in self-improvement empowers kids and creates a lasting impact beyond the court.
Learn more about AJ Tennis Academy and our mission below.
Our Mission
At AJ Athletic, we believe that everyone deserves the chance to thrive, and it starts with sports.
Our mission is to make the world of sports more inclusive. Our premium athletic apparel empowers your game while enabling growth across the globe. Every purchase helps fund opportunities for young talent through our AJ Tennis Academy, where we’re leveling the playing field so that everyone has access to the sport.
We’re creating a better world––one garment at a time.
Our Impact
The Past...
Since its founding in 2015, AJ Tennis Academy has empowered more than 10,000 children across Africa, South America, and North America through free tennis clinics, equipment and apparel. But our work is more than just providing tools for sport. We inspire every child with a message of self-belief and confidence, showing them that their potential is limitless.
The Future...
In the years ahead, AJ Tennis Academy has committed to empowering 100,000 more children around the world. In addition to supplying tennis gear, we aim to establish permanent local academies and foster a community of active engagement. We believe that every child, regardless of circumstances, deserves the opportunity to realize their potential, envision a brighter future and strive toward their goals.
Our Vision
AJ Athletic isn’t just apparel––it’s a movement.
By wearing AJ, you’re part of a global mission. Your actions have ripple effects––what starts with a purchase ends with transformation in the lives of children and communities around the world.
Our Logo
Justin, a native of New Zealand and a true Kiwi, passed away in 2020. He named his dog after the citizens of his home country. Justin’s credo was “talent is universal; opportunity is limited.” His abiding desire to broaden opportunities for many around the world is, in part, what led to the founding of AJ Tennis Academy International.
We are proud to honor Justin’s best friend, his people, and keep the flame of his legacy alive.
Justin & Kiwi
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